Word ‘wholesale’ used for the one who sells goods in large amount to the retailers. Because the trade is in large quantity, the retailers save lots of money. Therefore they prefer to buy from the wholesalers.
Now the private label cosmetic wholesale is the one who, manufactured goods and sell them to the retailers. The products are produced by following these steps :
- Brainstorming with the client about the nature of the product. They discuss thoroughly with their client about their requirements.
- The show them some of their in-house formulae and also present them the option of formulating a new sample for them. If they agreed to the second option, then they research and develop a new formula as per the demand of their client.
- In the next step, they start making samples and get them tested by their clients. Once the private label manufacturers get approval from their client, they start the start waiting for the increased use for kick-starting the production.
- When all the production is complete. They do the packaging and artwork on the bottles and packets of the product.
- They get it approved by the authorities who provide licence such as if your product is a herbal based product then you should go for a herbal licence. Herbal products are the one that involves the use of natural ingredients such as aloe vera, neem, turmeric many more that is obtained directly from the soil.
Proper packaging and advertisements will catch the eye of the customers, and the licence will form the basis of their trust on you.
Private label herbal products rely on natural ingredients. The local farmers’ becomes a source of raw materials for the production of cosmetics. It increases the demand from the farmer and giving them opportunities to expand their horizon. The private label herbal products need to have a better sourcing network that will help them fetch ingredients from the locals.
They are known for their work ethics, that means they produce and manufacture the product and bring it out in the market in time. Do all the work systematically that gives no room for any conflict in the later stage.
They also get government recognition for your brand by registering in various government authorities such as:
- State pollution control board to get NOC that is no objection certificate from them. This certificate will be proof that your factory is not producing any pollution or cause harmful effect on the environment.
- You can also register at Udyog Aadhar MSME that is an abbreviation for micro, small and medium enterprises. Once you register here, you can also get help in the form of loans.
- Because you are in cosmetics production, therefore you must get a licence from drugs and cosmetics act 1940. This licence will help you bring out your product in the market.
- To build the trust of your local and international customer, you can get ISO 9001 certification. It is an international standard organisation recognised certification.
These are the ways you can get trust in the eyes of your consumers and the government of the region. Apart from this, it will also boost your confidence to walk among your competitors.
